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The Accounting Game, 2E: Basic Accounting Fresh from the Lemonade Stand
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 by Judith Orloff
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ISBN: 1402211864, Paperback- $13.57 BUY
The Clearest Explanation Ever of the Key Accounting Basics
The world of accounting can be intimidating. Whether you're a manager, business owner or aspiring entrepreneur, you've likely found yourself needing to know basic accounting...but baffled by complicated accounting books. What if learning accounting could be as simple and fun as running a child's lemonade stand? It can.
The Accounting Game presents financial information in a format so simple and so unlike a common accounting textbook, you may forget you're learning key skills that will help you get ahead! Using the world of a child's lemonade stand to teach the basics of managing your finances, this book makes a dry subject fun and understandable. As you run your stand, you'll begin to understand and apply financial terms and concepts like assets, liabilities, earnings, inventory and notes payable.
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Accounting for Non-Accountants: The Fast and Easy Way to Learn the Basics
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 by Wayne Label
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ISBN: 1402206577, Paperback- $11.53 BUY
Accounting for Non-Accountants is the perfect accounting guide for anyone who has never taken an accounting class, and has no idea what a balance sheet, income statement, or statement of cash flow is.
Dr. Wayne Label covers it all, in a style that's easy to understand and apply. This guide will help you get your accounting system up and running and your business needs satisfied.
For entrepreneurs or anyone who needs to brush up on accounting fast, this book is an essential resource for the businessperson's shelf.
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McDonald's - Behind the Arches
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 by John F. Love
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ISBN: 0553347594, Paperback- $11.05 BUY
McDonald's: it is the world's premier entrepreneurial success story, a company whose growth worldwide continues to be astonishing. In tough financial times, McDonald's proved that ingenuity, trial and error, and gut instinct were the keys to building a service business the entire world has come to admire. In the years since McDonald's: Behind The Arches was first published, McDonald's has been a trendsetter in advertising, focusing on different ethnic groups as well as the physically disabled.
McDonald's created McJobs, a program that employs both mentally challenged adults and senior citizens. And because its franchisees have their fingers on the pulse of the marketplace, McDonald's has evolved successfully with the health food revolution, launching dozens of new products and moving toward environmentally-safe packaging and recyclable goods. Inspiring, informative, and filled with behind the scenes stories, this remarkable saga offers an irresistible look inside a great American business success.
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Who Says Elephants Can't Dance? Inside IBM's Historic Turnaround
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 by Louis V. Gerstner
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ISBN: 0060523794, Hardcover- $17.61 BUY
Gerstner quarterbacked one of history's most dramatic corporate turnarounds. For those who follow business stories like football games, his tale of the rise, fall and rise of IBM might be the ultimate slow-motion replay. The book's opening section snappily reports Gerstner's decisions in his first 18 months on the job-the critical "sprint" that moved IBM away from the brink of destruction. The following sections describe the marathon fight to make IBM once again "a company that mattered."
One of Gerstner's first tasks was to redirect the company's attention to the outside world, where a marketplace was quickly changing and customers felt largely ignored. He succeeded mightily. Upon his retirement this year, IBM was undeniably "a company that mattered." Who Says Elephants Can't Dance? is a well-rendered self-portrait of a CEO who made spectacular change on the strength of personal leadership.
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Inside The Magic Kingdom - 7 Keys to Disney's Success
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 by Thomas K. Connellan
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ISBN: 1885167237, Hardcover- $13.00 BUY
Look in Mickey's Briefcase . . . Now, an outsider takes you inside the incredible Disney service culture and presents simple, powerful concepts in a fun, memorable way that just may change the way you conduct business. Based on hours of interviews and discussions with present and former Disney employees, Inside the Magic Kingdom discloses the secrets behind Disneys success . . . and explains why, of its more than 30 million guests each year, over two-thirds are repeat customers.
This upbeat, easy-to-read book illustrates clear, solid principles with examples that are well-known to Disney insiders but virtually unknown to outsiders until now. Outlines the seven keys to Disney's success. Now the principles that drive the culture and phenomenal success of Disney are disclosed in this fun, easy-to-read book. You will learn many insider secrets that will spell success if implemented in any business.
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How to Make Your Business Run Without You!
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 by Susan M. Carter
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ISBN: 0967029104, Paperback- $26.60 BUY
How To Make Your Business Run Without You is a how-to resource for small business owners and entrepreneurs to effectively streamline operations that will pave the way for more business, bigger profits and a business that virtually runs itself. Through step-by-step chapters, Author Susan Carter advances readers from the high-risk potential of 'owning their own jobs' to the freedom and control of 'owning their own businesses.' A must read for any owner or self-employed professional who is eager to move from start-up status to ongoing success.
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Raving Fans - A Revolutionary Approach to Customer Service
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 by Kenneth H. Blanchard, Sheldon Bowles (Contributor)
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ISBN: 0688123163, Hardcover- $13.00 BUY
Kenneth Blanchard continues his trend of writing easy-to-read books with BIG ideas for making your business better. Raving Fans is a book of stories relating how fictional companies have created an environment of delivering awesome customer service. A guy that has just been put in a managment position requiring a turnaround goes on a fictional trip with his "angel" to visit businesses that have figured out their vision and their system to deliver customer service extraordinary. Based on three simple principles (Decide, Discover, Deliver), each company has created a group of Raving Fans (not just customers, but fans) who wouldn't consider shopping anywhere else for what one of these companies offers.
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Differentiate or Die - Survival in Our Era of Killer Competition
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 by Jack Trout, Steve Rivkin (Contributor)
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ISBN: 0471357642, Hardcover- $17.61 BUY
There are no two ways about it with Jack Trout. Either you've got a product or service that you can say is different, or you don't have much at all. In today's global marketplace and at its lightning-fast rate of change, there's no point in inventing and presenting a product only to sit back and hope that consumers everywhere will discover its greatness. It's not simply about what you or your product can do, it's about what you do differently from everyone else. Coauthors Trout and Steve Rivkin say it all in their no-holds-barred title, Differentiate or Die.
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Extraordinary Guarantees - Achieving Breakthrough Gains in Quality and Customer Satisfaction
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 by Christopher Hart
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ISBN: 0814450644, Paperback- $24.95 BUY
Many leading firms have achieved both these results by offering extraordinary guarantees. You too can boost organizational performance and quality to new levels by following the practical advice offered in the important book, Extraordinary Guarantees. Guarantees were once considered nothing more than a marketing gimmick. But as more and more quality leaders have begun to offer ironclad pledges of total customer satisfaction, the guarantee is now being recognized as an unparalleled tool for gaining a major, often unbeatable, competitive edge-and a host of other benefits.
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Who Moved My Cheese? An Amazing Way to Deal With Change in Your Work and in Your Life
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 by Spencer Johnson, Kenneth H. Blanchard
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ISBN: 0399144463, Paperback- $12.97 BUY
Change can be a blessing or a curse, depending on your perspective. The message of Who Moved My Cheese? is that all can come to see it as a blessing, if they understand the nature of cheese and the role it plays in their lives. Who Moved My Cheese? is a parable that takes place in a maze. Four beings live in that maze: Sniff and Scurry are mice--nonanalytical and nonjudgmental, they just want cheese and are willing to do whatever it takes to get it. Hem and Haw are "littlepeople," mouse-size humans who have an entirely different relationship with cheese. It's not just sustenance to them; it's their self-image.
Their lives and belief systems are built around the cheese they've found. Most of us reading the story will see the cheese as something related to our livelihoods--our jobs, our career paths, the industries we work in--although it can stand for anything, from health to relationships. The point of the story is that we have to be alert to changes in the cheese, and be prepared to go running off in search of new sources of cheese when the cheese we have runs out.
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